Pinterest's Earth Day Shop Supports Small Businesses With Eco-Friendly Products

If you've found yourself browsing Pinterest a bit more often lately, you can now say you're doing it for a good cause. The new Pinterest Earth Day Shop supports small businesses by featuring pins and shops that sell eco-friendly and sustainable products. So, if you purchase something from one of those pins, you're helping the economy and the environment.

Earth Day, which falls on April 22, is celebrating its 50th anniversary this year, which is partly what prompted Pinterest to feature this particular shop. The other reason is because the social media platform has seen a 351% increase in "searches for 'support small business'" since stay-at-home orders were put into place across the world, according to a press release. The website has also seen an increase in searches for "eco-friendly living," "zero waste products," and "sustainable gifts," which (hopefully) sets the shop up for even greater success.

The Earth Day shop is actually a board with smaller boards within it, which are run by the small businesses. You can go into each business' board and check out some of their product pins. I you find something you like, click on the link in the pin and you'll be taken directly to the company's page to buy it. It's a fantastic way to support small businesses as well as learn about companies that are doing things differently to help protect the planet.

Here are six amazing products from the shop.

We only include products that have been independently selected by Romper's editorial team. However, we may receive a portion of sales if you purchase a product through a link in this article.


Handmade Clutch

Alma Moda features a variety of clutches handmade by women of the Wayuu Tribe in Colombia, who are paid for their time and receive a portion of the company's profits. This clutch features a Wayuu tribe design (in a vibrant color scheme) and a tassel. Since they're handmade, and one-of-a-kind, you can expect your clutch to look similar to the website's photo but not identical.


Chic Dog Toy

You can hook your pup up with some adorable accessories, made from recycled materials, from The Foggy Dog. This dog bone squeaker toy is made from a super durable fabric and filled with fiber made from 100% recycled plastic bottles. Plus, the squeaker inside keeps working even if your dog's teeth puncture it.


All-Natural Mosquito Spray

Primally Pure is run by female entrepreneur, Bethany McDaniel, who wanted to share her passion for organic and natural skincare products with the world. This mosquito repellent is made up of non-toxic ingredients like citronella, peppermint, and cedarwood oils (it's DEET-free). While it's a clean product, the company recommends people with sensitive skin test the product with a small dab first and advises against using it on babies under one-year-old.


Totally Organic (& Totally Adorable) Onesie

Mini + Meep have some of the cutest baby clothes, all of which are "free of harmful chemicals, pesticides, and artificial dyes." This onesie is made from 100% organic cotton with a hand-painted design. On top of that, Mini + Meep have a partnership with MANNA FoodBank so by purchasing this onesie, you're providing four meals to kids in need.


Sweet Candle & Delicious Treat

When you purchase something from Prosperity Candles, you are supporting a small business, the environment, and refugees and artisans. Like all of the company's candles, the Bliss candle in this set has a pure cotton wick and the soy and coconut wax is hand-poured into a recyclable glass jar when the order is received. In addition to the candle, this set comes with a bar of chocolate, a pack of matches, and a brief story about the woman who made your candle.


A Serum That's Skincare & Makeup

Founded by Sasha Pavsic in 2011, ILIA Beauty is a standout in the world of clean beauty for their innovative products (like the much-buzzed-about serum above and the luminescent "Liquid Light" highlighter. Another plus: If it pains you to toss your empty beauty product containers away to be lost in a landfill, you can mail in up to 5 empties per month (ILIA's or another brand) and they'll break it down responsibly for you.

There are so many wonderful eco-friendly products to be found on Pinterest, all of which are crafted by small businesses that could probably use a little boost right now. Go ahead and grab something from the Earth Day Shop before you start pinning all of the recipes, home renovations, and DIY projects you swear you'll get around to.

We are shining a spotlight on some of the millions of small businesses now challenged by COVID-19. This is part of an ongoing commitment our parent company, Bustle Digital Group, is making to support small businesses throughout the entire month of May. Tell us about your favorite small business on social media using #SmallBusinessSalutes.