This Mom Recreated Kendall Jenner's Underwear Ads To Embrace Her Stretch Marks


If you ever walked the magazine aisle at a grocery store or scrolled through “news” articles on the Internet, you’ve likely seen beautiful images of small women — of sculpted women, of flawless women, or of “perfect” women, but you rarely see curvy women or voluptuous women. You rarely see everyday women, or the average woman, because she has scars and stretch marks and she isn’t a size zero, and that is especially true in clothing ads and underwear ads. But one woman, tired of this unrealistic standard, is fighting back. A Texas mom recreated Kendall Jenner's Calvin Klein ad to make an important statement.

Brenda DeRouen, a Texas woman, blogger, and mother, was tired of feeling ashamed of her stretch marks and scars. She was tired of being embarrassed by her body, so DeRouen hired a photographer, took pictures in her underwear — photos which mimicked those Kendall Jenner took for Calvin Klein two months ago — and wrote an article on her site Oh Brenda! to show that women come in many shapes and sizes, and each one is beautiful.

Her images are important for women — and men — who feel the pressure to look like models in magazines. Her images are important for new parents who feel the pressure to "get back" their pre-baby bodies — an expectation that is just unrealistic.

As DeRouen explained on her blog, she has struggled with her body since the birth of her son:

But after eight years, DeRouen was ready to reclaim her body, love her body, and embrace her beauty:

So DeRouen hired photographer Deun Ivory and stripped down to her bra and underwear to set herself free.

(Yes, yes, and yes!)

DeRouen's beautiful words make it clear that bodies don't need to "bounce back" to anything.