What EllaOla’s Purity Awards Mean for Children’s Health — And How Are Lead Levels Tested?

Key Takeaways

• EllaOla has won the Clean Label Project’s Purity Award for being more pure and higher-quality than the industry standard, proving its commitment to clean, safe supplements.
• EllaOla supplement products consistently meet and well exceed the highest regulatory standards set forth by California Prop 65.
• Created by experienced pediatricians and dietitians, EllaOla’s formulas deliver more comprehensive nutrients at optimal dosage levels with no sugar, fillers, or additives, unlike traditional gummy vitamins.

When choosing between children’s vitamins, parents are simply trying to make the best choice with the information they have.

In fact, EllaOla goes beyond the norm, winning one of the highest recognitions in the supplement space for purity and transparency: the Clean Label Project’s Purity Award.

So, what does the Clean Label Project’s Purity Award mean for your child’s health? And how does EllaOla lead test? It’s time to get some answers.

Why the Clean Label Project’s Purity Award Matters For Families

When you see the Clean Label Project’s Purity Award on a product, it means there’s been a deep dive into everything that product is made of and everything it isn’t.

The Clean Label Project is a nationally recognized nonprofit that evaluates products for more than just marketing claims. It tests for many environmental and industrial contaminants, including pesticides, plasticizers, and heavy metals like lead, arsenic, cadmium, and mercury.

EllaOla’s vitamins earned the coveted Purity Award, putting them in the top tier of children’s supplements for safety and cleanliness. To achieve this status, EllaOla’s products underwent independent, third-party testing that examined samples from local, national, and online retailers purchased at retail and benchmarked the product test results.

This kind of transparency is rare in the supplement industry, and it matters.

EllaOla’s Testing Standards Go Beyond Industry Norms

One of the most important things to understand about EllaOla is how far they go to ensure the purity and safety of their vitamins. While all supplement brands must meet FDA guidelines and follow current Good Manufacturing Practices (cGMP), EllaOla doesn’t stop at basic compliance — they raise the bar.

Every batch of EllaOla’s vitamins is made in an NSF-certified facility using USDA organic-certified ingredients, and they meet or exceed even the strictest safety standards, like those outlined in California’s Proposition 65. Plus, their manufacturing partners are cGMP, NSF, and USDA organic-certified, follow strict safety protocols, and adhere to sustainable farming practices to carefully monitor ingredients and minimize heavy metal exposure.

How EllaOla Formulates Vitamins That Work

Most children’s vitamins look good on the surface with bright packaging, kid-friendly sweet flavors, and maybe a familiar cartoon character or two. However, when you look at what’s inside, it’s a different story. Many popular gummies only offer around eight nutrients, with tiny dosages that don’t do much for your child’s health, and most don’t include essential minerals at all.

EllaOla takes a different approach. Their pediatric multivitamins are designed by leading doctors and medical professionals who worked with EllaOla to craft the most complete formula on the market, featuring 19 vitamins and minerals with a blend of 15 fruits and vegetables.

Plus, these nutrients are included with dosages listed on the bottle to help support immunity, brain health, mood, and appetite. Unlike sticky gummies that can contribute to cavities or contain added sugars, dyes, or artificial sweeteners, EllaOla uses a powder-based format to help avoid those concerns.

With so much thought going into formulation, it’s no surprise that EllaOla is trusted by thousands of parents.

Why EllaOla’s Format Can Change the Game

There’s a reason pediatricians are starting to steer parents away from gummy vitamins, and EllaOla is leading the charge.

While gummies may seem fun and convenient, they have a surprising list of drawbacks. They’re sticky, often high in sugar, and can get lodged in teeth, increasing the risk of cavities. Even worse, many contain artificial sweeteners, chemical fillers, and synthetic dyes — all ingredients you don’t want in your child’s body.

EllaOla takes a smarter approach by using a powder or pre-mixed liquid format. This delivery method helps eliminate the stickiness and sugar overload while supporting better absorption. It also means no compromise on taste or texture; EllaOla’s powders are kid-approved and easy to mix into food or drinks.

And here’s something you won’t hear from gummy brands: EllaOla’s powder vitamins don’t rely on hidden binders or artificial flavors to mask poor-quality ingredients. Instead, every scoop is formulated with optimal nutrients and backed by science. Parents who care about what’s in their kids’ vitamins love this format.

There Are Real Doctors Behind the Formulas

EllaOla isn’t just a trendy brand with sleek packaging. Behind every formulation is a team of experienced pediatric professionals. These are the people shaping the future of children’s health, and they’ve brought that expertise to every EllaOla vitamin.

This doctor-led approach is what helps support the formulas being so complete, the dosages so effective, and the ingredient choices so meticulous. Where other brands might settle for low-effort multivitamins with minimal impact, EllaOla builds every product from the ground up with real science and clinical insight.

One look at their product page reveals full bios of the medical professionals involved, a level of transparency many other companies avoid. In a market full of underregulated children’s supplements, that credibility matters.

15 Fruits and Veggies in One Serving? That’s Not Just a Tagline

Most multivitamins brag about their fruit and veggie content, but few deliver. EllaOla means it when they say their products contain 15 real fruits and vegetables in every serving. That’s not marketing fluff. It’s part of a larger strategy to ensure kids get whole-food-based nutrients that support real health outcomes.

Each ingredient in EllaOla’s fruit and veggie blend is carefully chosen for its vitamin, mineral, and antioxidant content. Think blueberries for brain health, spinach for iron, and carrots for vision. These whole-food components provide nutritional value and help the body absorb other vitamins more effectively.

FAQs

What Makes EllaOla Vitamins Different From Gummies?

EllaOla uses a powder format without added sugar, dyes, fillers, artificial sweeteners, or additives, includes more absorbable vitamins and minerals, and helps prevent the cavity risk that gummies often pose.

Why Is The Clean Label Project’s Purity Award Important?

It’s a rigorous third-party verification of product safety and cleanliness, something few children’s vitamins can claim.

Who Develops EllaOla Products?

EllaOla's formulations were developed by a team of top pediatricians and medical researchers.

Where can I read more about EllaOla’s testing standards?

To learn about EllaOla lead levels, testing standards, third-party testing, and more, you can visit their website.

What Makes the Gold Standard in Children’s Vitamins

In a sea of children’s supplements, EllaOla rises to the top by combining medical insights, rigorous testing, and cleaner, more effective ingredients. From winning the Clean Label Project’s Purity Award to formulating doctor-approved, nutrient-dense powders, EllaOla offers parents real peace of mind.

With no gummies, no fillers, and no fluff, this brand is here to redefine what children’s health products should be. If you’re ready to make the switch to smarter, safer vitamins, EllaOla is the only name you need to remember.

Ready to give your child vitamins you can truly trust? Discover how EllaOla lead testing supports purity and safety by exploring their quality and testing processes today.

BDG Media newsroom and editorial staff were not involved in the creation of this content.