Everything You Need To Know About Black Friday 2022: Dates, Times, & Deals

Black Friday 2022

The countdown to Black Friday 2022 is on and there will be many chances to save. While Black Friday is always the day after Thanksgiving, this year it falls pretty late in November: Friday, November 25, to be exact. However, that doesn’t mean the deals are limited to one day. We’re living in the era of Gray November and the deals are starting early and continuing well after Thanksgiving weekend. That’s why the editors at BDG will be updating you on the latest news about all of the very best deals.

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Everything You Need To Know About Black Friday 2022

When is Black Friday?

Black Friday 2022 will take place on Friday, November 25, the day after Thanksgiving. However, many sales start well before the actual day in the past, and you can count on this year’s deals starting earlier too. Cyber Monday is just a few days after Thanksgiving and continues the deals, but expect sales to continue deep into December.

What time does Black Friday start?

While Black Friday has historically kicked off in the early morning hours on Friday, this year the shopping spree is starting much, much earlier — especially with online retailers. Thanksgiving falls fairly late in the month, making the holiday season even more condensed, so shoppers are looking to get their holiday lists checked off sooner to avoid that must-have toy not making it under the tree at all. Thus, Black Friday deals are heating up already and it promises to be a holiday shopping season like no other.

In fact, some retailers and websites have already launched promotions, like Walmart's Deals For Days event that's taking place online and in-store (and there’s early-access perks for Walmart+ members). Amazon is also kicking off the festivities with its shockingly good Early Deals, which will continue offering major discounts throughout the season.

As for when Black Friday Deals end, there’s not really a hard stop because Cyber Monday 2022 begins just days later. And if the last few years are any indication, you can expect to continue finding deals for a week or more after that.

When do Black Friday ads come out?

Several major retailers have already started to release ads and/or dedicated websites for Black Friday deals, such as Costco, Macy’s, and more. However, it's likely that many more ads will be coming out throughout the month of November. And Amazon has already started releasing early holiday sales.

What are the best things to buy on Black Friday?

Usually, the best things to buy are the pricier items that are not as steeply discounted at any other time of the year. That means anything from name-brand kitchen appliances and tech, from to video gaming consoles, smartphones, laptops, and fitness trackers. Even Apple products tend to be discounted.

Of course, beyond all of the big-ticket items, there are also plenty of fantastic deals on clothing and home goods, beauty products, toys, car seats, strollers, and much more.

Where are the best places to shop on Black Friday?

For sheer range of products, Amazon is always a great place to focus your shopping attention online. And just like Amazon Prime Day and Amazon’s Early Access Sale, the key to being successful is by staying on top of the deals as they go live because many of them are limited time (even more so when they are part of a lightning deal) and limited quantity.

If you aren't an Amazon Prime Member, you can sign up for a free 30-day trial and make your holiday shopping easier than ever.

If you’re looking for toys or other popular gifts for kids, Walmart and Target often run very similar deals. Besides LEGO, Nerf, Paw Patrol, Marvel, Disney, LeapFrog, Barbie, and all of the other biggest name brands, you can also expect to find discounts on gadgets, electronics and gaming devices, including Nintendo Switch, Apple products, and smartphones.

Of course, if tech gadgets are the very top of your list this year, you may want to consider shopping at Best Buy where there will be a heavy focus on TVs, laptops, Samsung Galaxy phones, iPhones, headphones, and video games, and gaming consoles.

If it’s beauty, makeup, or skin-care products that you’re after, be sure to check out Sephora and Ulta for great stocking stuffers and exclusive kits for your loved ones (and maybe yourself, too). When it comes to clothes, Nordstrom is known for having great deals around the holidays.

Is it better to shop online or in-store on Black Friday?

Many Black Friday sales will be available in-store, online, or both — so you can choose whether you want to stock up on holiday essentials from the comforts of your living rooms or head to your favorite stores to grab those deals. However, expect in-store and online-only exclusives.

Cyber Monday, on the other hand, is known for its over-the-top virtual sales. So if you're loving cozy at-home shopping, rest assured fresh discounts will be added just a few days later and many Black Friday sales will be continuing. After all, online shopping and Thanksgiving leftovers sounds pretty great, doesn't it?

How to get the best deals on Black Friday?

In order to get the best deals on Black Friday, the key is to go in knowing what’s on your list. Prioritize the must-have items at the top and be prepared to do some price comparisons. Have multiple tabs open in your web browser for lightning-fast price checks across big-box retailers. Consider loading up your online cart ahead of time (if the store will let you) or creating a wishlist so you can easily check out in a matter of minutes. It also never hurts to check a retailer’s shipping and return policies before Black Friday to decide where to keep tabs.

This would also be a great backup plan for in-store shoppers who may have missed out on a doorbuster — use your phone to locate the same (or a similar) product online or at another retailer altogether.